NIDEC CORPORATION, established in 1973, is a Japanese listed group company in the electrical and Electronic industry. The business scope is the production and sales of precision small motors, medium motors, machinery and equipment, electronic and optical components and other products. The capital is 66,551,220,790 yen (about 5,384,000,000 RMB), more than 96,000 employees and 140 subsidiaries of the group. Listed in Tokyo, Osaka, Japan and New York, USA., October 25th, the electric vehicle motor market is very popular, and the production capacity of Nidec, a major Japanese motor manufacturer, has begun to fail to keep up.

According to Nikkei Shimbun and Nikkan Kogyo Shimbun, Nidec Chairman and CEO Shigenobu Nagamori said at the financial report briefing for the first half of 2019 (April-September 2019) held in Tokyo on the 24th that electric vehicles ( The order forecast for EV) drive motors has surged fivefold in the past three months, reaching 4.55 million units in the five years to fiscal 2023 (the order outlook for July is 900,000 units in the three years to fiscal 2021). ), the order expansion was mainly due to the increase in orders from European automakers/auto parts factories in addition to the Chinese EV manufacturers who originally placed orders.

Shigenobu Nagamori said, “From the perspective of the momentum of orders, the production capacity is still insufficient.” In addition to Zhejiang Province, China, which has already started production of drive motors, it is also considering expanding production in Dalian, Poland and Mexico, with the goal of “annual production capacity of 12 million tower”.

Yongshou Shigebuk also pointed out that “the drive motor orders exceeded expectations, and the company’s R&D expenses assessed at the beginning of this year were inaccurate.”

On the 23rd, Nidec consolidated this year’s (April 2019-March 2020) fiscal year (April 2019-March 2020) due to an increase in R&D expenses related to the “Traction Motor” used in EV drive systems and an increase in advance investment costs for production start. The profit target was revised down from the original estimate of 175 billion yen to 150 billion yen (an increase of 15.4% year-on-year), and the consolidated net profit target was also revised down to 100 billion from the original estimate of 135 billion yen, a record high Yen (down 9.5% y/y), while the consolidated revenue target remains unchanged at 1.65 trillion yen (up 11.8% y/y).

Nidec’s shares rose 0.85% to close at 15,480 yen on the 24th without fear of the annual profit target being lowered, hitting a new high for half a year (since April 26).

Honda, a major Japanese automaker, announced on October 23 that it aims to replace all models sold in Europe with electrified models such as hybrid vehicles (HV) and electric vehicles (EV) by the end of 2022. . Honda announced in March that its goal was to electrify all models sold in Europe by the end of 2025. The latest announcement is to advance the electrification target by three years.

In order to accelerate the pace of electrification, Honda announced on September 23 that it will stop selling diesel-powered models in Europe by the end of 2021.

According to a survey report released by Fuji Keizai, a Japanese market research agency on August 20, due to the active promotion of EVs by Chinese and German car manufacturers, driven by the expansion of market demand in China and Europe, it is estimated that the EV market in 2021 will surpass that of HV, HV and HV. As the mainstream of the eco-friendly vehicle market, it is estimated that the global EV market size will expand to 22.02 million units in 2035, a jump of nearly 16 times compared to 2018 (1,594% growth). Among them, the scale of China’s EV market is expected to expand to 10.56 million units in 2035, a jump of 12.7 times (an increase of 1,271%) from 2018 (770,000 units), accounting for nearly half of the global market.

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